Essays about: "Frida Skytt"

Found 1 essay containing the words Frida Skytt.

  1. 1. Sorry seems to be the hardest word : A case study of corporate apologies on Twitter

    University essay from Stockholms universitet/Engelska institutionen

    Author : Frida Skytt; [2015]
    Keywords : Case study; Apologies; Illocutionary Indicating Devices IFIDs ; Twitter; Electronic word of mouth; Image-repair; Airlines.;

    Abstract : As social media becomes a more important part of people’s everyday lives, it is also becoming a more important part of the corporate market. Due to the complaints received on social media sites, some forms of customer care are being directly, or indirectly, carried out on social media. READ MORE