Essays about: "Front-line manager"

Found 4 essays containing the words Front-line manager.

  1. 1. What role to play in strategy implementation? : Constructive interplay between middle and frontline managers

    University essay from KTH/Industriell Management

    Author : JENNY ÖBERG; ELIN STENLÖF; [2018]
    Keywords : Strategy; Strategic management; Strategy Implementation; Middle managers; Front-line manager; large enterprise; ICT; Qualitative research; Inductive; the constructive interplay; Strategi; Strategiimplementering; Mellanchef; linjechef; Storföretag; IKT; Kvalitativ forskning; Induktiv; konstruktivt samspel.;

    Abstract : Purpose: The purpose of this research was to study the interplay between middle managers (MMs) and front-line managers (FLMs) in strategy implementation (SI). To successfully manage and run a complex technology corporation a well-performed strategy is essential. READ MORE

  3. 2. Achieving front-line employee’s satisfaction through Internal marketing in service organizations; A case of SEB bank.

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : David Malmberg; Kenan Bouzo; Mohammed Al-aqel; [2014]
    Keywords : Internal Marketing; Internal Marketing Mix; Human Resource; Service Organization; Internal Customers; Internal Service; Service marketing; Front-line employees;

    Abstract : Problem definition: In service organizations, front-line employees are considered to be the primary element when providing the organization’s services as they interact directly with customers and influence their perception of service quality. In other words, if the front-line employees are satisfied they will deliver the organization’s services in the best way which will directly lead to customer satisfaction. READ MORE

  4. 3. Implementing Internal Marketing To Influence Front Line Employee Job Satisfaction : A Case Study of Scandic Hotel in Västerås

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Cimin Ghaffari; Enkhmandakh Enkhluun; Junyao Song; [2014]
    Keywords : Hotel industry; service; internal marketing; front line employee; job satisfaction;

    Abstract : Course: FOA214 Bachelor Thesis in Business Administration, 15 ECTS University: Mälardalens University School of Business, Society and Engineering Date: 2014, June 2nd Authors: Enkhluun Enkhmandakh, Cimin Ghaffari and Junyao Song Tutor: Zarina Osmonalieva Examiner: Eva Maaninen-Olsson Keywords: Hotel industry, service, internal marketing, front line employee, job satisfaction, Scandic Hotel. Research Question: How does Scandic Hotel in Västerås influence front line employee job satisfaction through internal marketing activities? Purpose of Research: The purpose of this thesis is to describe and analyze how hotels can influence front line employee job satisfaction through internal marketing. READ MORE

  5. 4. Service Recovery Policy, Empowerment or both? : A study of the interrelation between service recovery policy and empowerment within service organizations

    University essay from IHH, Företagsekonomi

    Author : Sandra Hvitman; Elin Rylner; [2005]
    Keywords : Services; Service recovery; empowerment; policy and communication;

    Abstract : Today’s economy is getting more service oriented and we live in a service society. The service sector has experienced a great development, which has implied and implies greater competition. The customers have a wider range of services to choose among and as a service provider, it is all about providing a superior service. READ MORE