Essays about: "GDPR Implementation"

Showing result 1 - 5 of 30 essays containing the words GDPR Implementation.

1. 1. Utilization of AI in Digital Marketing : An empirical study of Artificial Intelligence and the impact of effectiveness, ethics and regulations.

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Belinda Sundqvist; Jerar Ohanisian; shaafi osman ali; [2023]
   Keywords : Artificial intelligence AI ; Digital marketing; Search engine optimization SEO ; Customer relationship management CRM ; Gathered data; Ethics; Effectiveness; Regulation;

   Abstract : Date: 2023-05-30 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society & Engineering, Mälardalen University Authors: Belinda Sundqvist         Jerar Ohanisian                 Shaafi Osman Ali                        00/09/08                        97/09/03                               99/02/05 Title: Utilization & impact of AI in digital marketing Examinator: Magnus Linderström  Supervisor: Stylianos Papaioannou Keywords: Artificial intelligence (AI), Digital marketing, Search engine optimization (SEO), Customer relationship management (CRM), Gathered data, Ethics, Effectiveness, Regulation Research question: How do businesses utilize AI and how does it impact digital marketing? Purpose: The purpose of this study is to examine how organizations use artificial intelligence (AI) technology in their digital marketing, and how this affects their efforts to communicate digitally. This in conjunction with any repercussions regarding ethical and legal concerns, that may occur through the utilization of AI. READ MORE

3. 2. Automation of recruitment : Decision-making system design and review of legal implications

   University essay from Uppsala universitet/Institutionen för informationsteknologi

   Author : Melissa Nicole Athanasiou; [2023]
   Keywords : ;

   Abstract : Today, more than ever, HR managers are faced with a high volume of candidate information for each job opening. Many companies already have an automated system in place. READ MORE

4. 3. Experience with users about the various GDPR provisions available through the services

   University essay from Högskolan i Skövde/Institutionen för informationsteknologi

   Author : Hani Alid; [2023]
   Keywords : General data protection regulation GDPR ; controllers; knowledge; privacy; awareness; privacy policies; user rights;

   Abstract : This thesis discusses the General Data Protection Regulation (GDPR) and its impact on individuals since the GDPR became effective in May 2018. The regulation has had significant implications for companies and organizations that handle user data as it provides fines if they are non-compliance. READ MORE

5. 4. Unraveling the Complexity of Data Privacy

   University essay from Göteborgs universitet/Graduate School

   Author : Johan Ungerth; Erik Alexandersson; [2022-06-21]
   Keywords : GDPR; Data Privacy; Translation; Coexisting; Ideas in Residence; Ecologies of Translation; Institutionalism;

   Abstract : As we have entered a new digital age where technology is a crucial part of everyday practice, data has risen in priority as a crucial part of business. With this the idea of data privacy – an idea rooted in human rights – has also received increased attention, for example, the EU passing the General Data Protection Regulation (GDPR) applicable to any organization collecting data from European citizens. READ MORE

6. 5. Valuing Differential Privacy : Assessing the value of personal data anonymization solutions, specifically Differential Privacy-solutions, for companies in the mobility sector

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Axel Andersson; Sebastian Borgernäs; [2022]
   Keywords : differential privacy; hedonic pricing method; logistic regression; GDPR; privacy regulation; valuation; risk assessment; valuing emerging technologies; valuing non-market goods and services; mobility;

   Abstract : This paper aims to determine the value of the product based on the mathematical concept of Differential Privacy, by assessing the value of the business opportunities it enables and the value of the possible GDPR-fines it prevents. To delimit the scope of the research the analysis will focus on what the value of personal data is for companies within the mobility sector. READ MORE