Essays about: "Gain customer satisfaction"

Showing result 11 - 15 of 69 essays containing the words Gain customer satisfaction.

  1. 11. Customer Satisfaction in the Cooperative Banking industry: a quantitative approach.

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nils Baqué; Alban Ferati; Rahul Singh; [2021]
    Keywords : Cooperative Banking Industry; Financial Industry; Retail Banking; Customer Satisfaction; Perceived Quality; Perceived Value; France;

    Abstract : [Introduction] Cooperative banks in France have a major impact on the finance industry and the French economy. The French financial ecosystem differs in comparison with other European countries because of a higher number of cooperative banking groups, which have a dominant market share in the financial industry. READ MORE

  3. 12. A bank’s strategical positioning within the Green Sector for an increased customer satisfaction : a segmented kano analysis

    University essay from SLU/Dept. of Economics

    Author : Oscar Klofsten; [2021]
    Keywords : customer satisfaction; service marketing mix; segmented kano; analysis; green sector; bank;

    Abstract : The major banks in Sweden are seen as confusingly similar to their customers. By taking a behavioural focus, banks may understand how they can make themselves unique and increase their customer satisfaction. Through increasing customer satisfaction, banks may be able to gain a competitive advantage and consequently increase their profit. READ MORE

  4. 13. How to improve the perceived service in the delivery chain of a multinational manufacturing firm

    University essay from Lunds universitet/Produktionsekonomi

    Author : Carl Stjernlöf; Kristian Folkesson; [2021]
    Keywords : service offering; process mapping; customer requirements; delivery chain; Technology and Engineering;

    Abstract : As the world is changing rapidly in many ways, competition is getting increasingly fierce amongst manufacturing firms. As such, it has become more and more important for companies to properly understand the needs of their customers in order to provide enough value to be sufficiently competitive. READ MORE

  5. 14. Three clicks away : A multiple case study of how technologies change the customer journey in the retail furniture sector.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Elin Adolfsson; Julia Edström; Wilma Övringe; [2021]
    Keywords : Customer experience; customer journey; touchpoints in customer journey; technological touchpoints; customer engagement; experience quality; retail; technology and furniture-sector.;

    Abstract : The digital world is constantly growing. This contributes to increasing expectations and demands in the technical aspect. Digitization is powerful, but it further contributes to a number of challenges, such as the coordination of physical and digital stores. READ MORE

  6. 15. Customer involvement in the creation of a value proposition for a start-up

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Agnes Smith Jonasson; [2021]
    Keywords : Customer involvement; value proposition; value proposition canvas; start-up; EdTech sector; Kundinvolvering; värdeerbjudande; värdeerbjudande-canvas; nystartade företag; EdTech;

    Abstract : Background                   The single most important thing for a start-up is to define how they will satisfy their customers’ needs, as it is the key to survival. This can be done by creating a value proposition that presents the benefits of the product and/or service being sold. READ MORE