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Showing result 1 - 5 of 13 essays matching the above criteria.

  1. 1. From Minutes to Millions: Explaining the Link Between Time Scarcity and the Addicts of Microtransactions : A Quantitative Study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Sebastian Dietrichsteiner; Amir Hukic; [2023]
    Keywords : Randomized virtual cosmetics; Definite virtual cosmetics; Limited Time Scarcity; Purchase Intention; Theory of Planned Behaviour; Addictive Factors; Microtransactions; Gaming Industry; Gambling;

    Abstract : Microtransactions is a relatively new concept within the gaming industry witha very large monetary value for businesses. Companies utilize persuasivedesign strategies such as time-based scarcity in order to incentivize players tospend money on microtransactions which in turn creates addiction towardsmicrotransactions. READ MORE

  2. 2. 'It was never about the games' : A Critical Discourse Analysis of the Construction of "Video Game Addiction" in Swedish News 1991-2017

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Ulf Benjaminsson; Danielle Unéus; [2023]
    Keywords : discourse analysis; video game addiction; moral panic; moral entrepreneurs; Owe Sandberg; Patrik Wincent; youth culture; juvenism; forced treatment; Sweden;

    Abstract : This theoretical thesis employs critical discourse analysis to scrutinise the construction of video game addiction in Swedish press from 1991 to 2017, and examines its potential contribution to a moral panic. Our research is based on the assumption that media discourse influences societal norms, which in turn, can profoundly affect individuals and groups. READ MORE

  3. 3. Predicting future problem gamblers using Machine Learning Algorithms

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Priyadarshini Selvaraju; [2022]
    Keywords : ;

    Abstract : The work in this thesis attempts to identify potential gambling addicts inan online gambling website using machine learning models. Machine Learning can play a major role in predicting and identifying high-risk online players leading to self-exclusion and providing automated self- help tools to problem gamblers. READ MORE

  4. 4. Legitimizing gambling businesses’ negative aspects in sustainability reports : A qualitative study of sustainability reports

    University essay from Karlstads universitet

    Author : Carl Skeppstedt; Anna Karlsson; [2022]
    Keywords : gambling; controversial industries; communication; manipulation; sustainability reporting;

    Abstract : Sustainability is a highly relevant and debated topic. More companies disclose sustainability information and in 2017 it became mandatory for larger companies in Sweden to prepare a sustainability report. Some industries are considered more or less socially accepted. READ MORE

  5. 5. One last time: A systematic review comparing gambling and opioid addiction in the brain

    University essay from Högskolan i Skövde/Institutionen för biovetenskap

    Author : Linnea Nyström; [2022]
    Keywords : opioids; gambling; decision-making; neural correlates;

    Abstract : Gambling disorder is today a common disorder causing lives to shatter. As this disorder activates the reward system and increases the need of dopamine, recovering from gamling disorder can be hard. Research has shown that gambling addiction appears to have similarities to substance abuse, but no substance has been named. READ MORE