Essays about: "Generation Z"

Showing result 6 - 10 of 171 essays containing the words Generation Z.

  1. 6. Non-linear effects in the ATLAS track-counting luminosity measurement

    University essay from Uppsala universitet/Högenergifysik

    Author : Daniel Gautam; [2023]
    Keywords : Particle physics; CERN; ATLAS; Track counting; Luminosity; Monte Carlo; Track Selection;

    Abstract : In this thesis the linearity of the ATLAS track-counting luminosity measurement is studied using two different sets Monte Carlo simulated crossings of proton-proton bunches. A primary high-momentum, or hard, interaction must be chosen for the Monte Carlo simulation. READ MORE

  3. 7. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Ebba Uhlin; Moa Lundberg; [2023]
    Keywords : Omnichannel; E-commerce; Physical Stores; Pain Points; Touchpoints; Customer Journey; Consumer Decision-Making Process; Retail Technologies; Generation Z;

    Abstract : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. READ MORE

  4. 8. “The Unveiling of Consumer Perceptions” A qualitative study on how consumers view racial representation by iconic brands

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nazerath Sithara Novak; Josephine Hannah Palmeholt-Letchumanan; [2023]
    Keywords : Business and Economics;

    Abstract : This thesis examines how consumers perceive race representation by iconic brands, aiming to bridge the knowledge gap in the areas of cultural branding, consumer culture, and ethics withi sustainability. Currently, there is limited research on the intersection of cultural branding and ethics within sustainability, particularly regarding racial representation. READ MORE

  5. 9. Rising Stars: Unleashing the Entrepreneurial Drive of Generation Z : An Exploratory Qualitative Case Study On Entrepreneurial Motivation of Generation Z

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Julia de Geus; Lina Wennberg; [2023]
    Keywords : Entrepreneurship; Generation Z; Motivation;

    Abstract : Background: From 2020 onwards the business environment has changed more than ever, and a new generation is making its way into the workforce. After the Covid-19 pandemic and digitalization created a new normal with hybrid and remote working structures, the wish for flexibility in the work environment has increased among Generation Z. READ MORE

  6. 10. Exploring the Trust - Distrust dichotomy : a study about news media use and news media trust among Swedish upper secondary school students of Generation Z

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Axel Furusten; [2023]
    Keywords : Trust; News media trust; News media use; Generation Z; Digital natives; News consumption; Sweden; Public connection; Media practice;

    Abstract : In this thesis, news media use and trust among Swedish upper secondary schools students of Generation Z is investigated through focus group interviews with students from two different schools. This study aims to explain how and why Swedish upper secondary school students of Generation Z use and perceive news media, with focus on the relations between news media trust and news media use. READ MORE