Essays about: "Ghusen Nabil Chaalan"

Found 1 essay containing the words Ghusen Nabil Chaalan.

  1. 1. The Internationalization Process of UK based Small and Medium Enterprise : The Implementation of Global Marketing Program

    University essay from Institutionen för ekonomi

    Author : HANDE CIRAK; GHUSEN NABIL CHAALAN; [2010]
    Keywords : ‘Internationalization’‚ Implementation of global marketing program’‚ ‘OnDemand Group’‚ ‘Organizational Changes’;

    Abstract : The effects of globalization have changed the global market rules which encourage many firms to expand their sales to foreign markets with the aim of entering new and potential profitable market. OnDemand Group (ODG) ‚ UK Based Company that focuses on content management on the platforms of operators’ music and video‚ has already seen the advantages by entering 24 different country markets and now by entering to Dubai market which is the opportunity for ODG to move to Middle East market. READ MORE