Essays about: "Google Analytics"

Showing result 16 - 20 of 31 essays containing the words Google Analytics.

  1. 16. Business Intelligence and Analyticsapplied to a collaboration platform

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Adriana Patricia Devera La Rosa; [2017]
    Keywords : ;

    Abstract : Idefusion AB is a start-up company which has developed a platform tosimplify the collaborative process between companies’ employees,university students and people in private life. Their main focus lieson skilled people such as company employees to produce cases based onproblems in their work life. READ MORE

  3. 17. Incorporating a tag management system in an agile web development process to become more data-driven

    University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

    Author : Max Dyrhage; [2017]
    Keywords : Web Analytics; Google Analytics; Google Tag Manager; Agile Development process; Scrum.;

    Abstract : Web analytics are used to track and examine user behavior on websites and web applications. In order to take data driven decisions companies and organizations working with the web look to web analytics to understand their users. READ MORE

  4. 18. How to find the right university? : A study about students’ online search behaviorwhen searching for higher education using Google Analytics

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : LOUISE BERGLUND; [2017]
    Keywords : ;

    Abstract : .... READ MORE

  5. 19. Designing a Voice Controlled Interface For Radio : Guidelines for The First Generation of Voice Controlled Public Radio

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Anna Päärni; [2017]
    Keywords : UX; radio; voice-control; SR; interaction; public service; ID; voice; audio; IPA; Alexa;

    Abstract : From being a fictional element in sci-fi, voice control has become a reality, with inventions such as Apple's Siri, and interactive voice response (IVR) when calling your doctor's office. The combination of radio’s strength as a hands-free medium, public radio’s mission to reach across all platforms and the rise of voice makes up a relevant intersection; voice controlled public radio in Sweden. READ MORE

  6. 20. Conversion Rate Optimization of E-Commerce using Web Analytics and Human-computer Interaction Principles : An in-depth Quantitative Approach to Optimization of Conversion Rates

    University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Author : Utsav Kaushik; Antonio Grondowski; [2017]
    Keywords : Conversion rate optimization; A B testing; E-commerce; Quantitative Research; Interaction Design; Human-computer interaction; HCI; Web Design; Statistical Inference; Web Analytics.; Konverteringsoptimering; A B-testning; e-handel; kvantitativ studie; interaktionsdesign; människa-datorinteraktion; MDI; webbdesign; statistisk inferens; webbanalys;

    Abstract : For an e-commerce business to grow, there are many ways one could try to improve the business in order to gain greater reach and increase sales. One of the main goals of such businesses is to convert as many visitors as possible into customers. READ MORE