Essays about: "Greta Lyckenblad"
Found 1 essay containing the words Greta Lyckenblad.
1. The role of networks in a Swedish medium-sized pharmaceutical firm’s internationalization processUniversity essay from Göteborgs universitet/Företagsekonomiska institutionen
Abstract : Today pharmaceuticals are the fifth largest export product in Sweden, whereas SMEs are the motor of innovation within the pharmaceutical industry. Pharmaceutical firms face several challenges, as high product development costs, high entry barriers due to institutional legal frameworks and slow return of investments, during their internationalization. READ MORE