Essays about: "Greta Wågström"

Found 1 essay containing the words Greta Wågström.

  1. 1. Innovation Management : Evaluation Criteria for Idea Selection

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Greta Wågström; Gustav Meisner; [2019]
    Keywords : Innovation; intrapreneurship; corporate entrepreneurship; idea selection; evaluation criteria; emerging opportunities;

    Abstract : Innovation outside the company’s core business is essential for any company in a fast-changing environment. Companies that want to engage in strategic innovation in order to embrace emerging opportunities need ways of managing the innovation process. READ MORE