Essays about: "Grocery market"

Showing result 1 - 5 of 92 essays containing the words Grocery market.

  1. 1. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    University essay from Göteborgs universitet/Graduate School

    Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
    Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

  3. 2. Corporate Foresight and its Role in Driving Innovation - A case study of the Swedish grocery industry and how they use corporate foresight in order to improve their innovation strategies

    University essay from Göteborgs universitet/Graduate School

    Author : Marcus Andersson; Jonas Dahlqvist; [2023-07-19]
    Keywords : Corporate foresight; strategic foresight; long-range planning; innovation; innovation strategies; innovation management; strategic management;

    Abstract : The world is constantly changing with factors that we partly can control and some that are outside of our control. Living in these complex systems demands tackling but also embracing uncertainty. The focus should not be on controlling the outcomes by narrow forecasts. READ MORE

  4. 3. Seeking License to Operate in Times of Uncertainty: A discourse analysis of how a GRO communicates to obtain loyalty during a prevailing inflation

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Oskar Nordström; [2023]
    Keywords : Public Relations; Corporate Communication; Digital Marketing Communication; Customer Loyalty; Inflation; Grocery Retail Operator; Grocery Retail Industry; Social Sciences;

    Abstract : During recent years, Swedish society has been affected by circumstances causing conditions for uncertainty. Since the beginning of 2022 the prevailing inflation has caused further implications on societal, organizational and individual levels. Due to the economic difficulties, grocery prices have increased significantly. READ MORE

  5. 4. Insekter som livsmedel : attityder och möjligheter

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Mathilda Kullberg; [2023]
    Keywords : insekter; livsmedel; livsmedelsneofobi; livsmedelskännedom; produktkännedom; världsbild; antropocentrism; biocentrism;

    Abstract : Insekter som livsmedel är ett fenomen som sedan länge varit vanligt i flera länder utanför EU. Nu står vi inför en tid där denna form av livsmedel också introduceras i Europa och specifikt Sverige. READ MORE

  6. 5. The Impact of Store Image Attributes on Store Satisfaction and Store Loyalty : of Hard Discounter Grocery Retailers

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Bahdi Joelle; [2023]
    Keywords : Store Attributes; Store Image; Store Satisfaction; Store Loyalty; Hard Discounter;

    Abstract : Maintaining and increasing customer loyalty has become a crucial strategic objective for businesses due to cross-shopping and intensified competition across many industries. In the realm of grocery retailing, the necessity for retailers to invest resources towards fostering customer loyalty has reached unprecedented levels, primarily due to the proliferation of shopping formats accessible to customers. READ MORE