Essays about: "Group rewards"

Showing result 1 - 5 of 41 essays containing the words Group rewards.

1. 1. The Myth of Incentive-Based Sales Strategies: an Empirical Analysis Contradicting Prevailing Theories using Data Mining and Hypothesis Testing Techniques

   University essay from Högskolan Dalarna/Institutionen för information och teknik

   Author : Yidan (Nickia) Liang; [2023]
   Keywords : Reward Program; Reward Evaluation; Data Mining; RFM; Customer Segmentation; Clustering; K-Means; Hypothesis Testing; One-Sided T-Test; Marketing Effectiveness; Incentive-Based Sales Strategy; Sales Promotion;

   Abstract : In recent decades, the use of incentive-based reward programs to foster customer loyalty and promote sales has become prevalent in various industries. While these strategies are widely accepted and implemented, there is a significant gap in empirical studies to ascertain their real-world effectiveness. READ MORE

3. 2. Exploring Persuasive Design Elements in Duolingo

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Yiqin Wang; [2023]
   Keywords : Persuasive design; mobile-assistant language learning; gamification; rewards; streaks; notifications; motivation; user experience;

   Abstract : With the widespread use of portable digital devices, especially smartphones, learning a new language has become a popular trend in the age of globalization. Amongst mobile-assistant language-learning applications, Duolingo is widely used and employs persuasive design techniques to inspire and encourage users to acquire new linguistic skills. READ MORE

4. 3. Super Market Bros. : A qualitative study on gamification of sustainable grocery purchases

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Katy Gokal; Alexander Svensson; Simon Johansson; [2022]
   Keywords : gamification; grocery shopping; consumption; SDG 12; sustainability; sustainable consumption; retail;

   Abstract : Background: Gamification is the application of game design elements in non-gameenvironments and is used to optimise experiences. Existing literaturedoes not explain which game design elements are applicable tosustainable grocery purchases or why. READ MORE

5. 4. Gamification for public transportation - Improving attractiveness with interactive game elements

   University essay from Malmö universitet/Institutionen för datavetenskap och medieteknik (DVMT)

   Author : Henrik Olofsson; [2021]
   Keywords : Gamification; game elements; public transportation; mobile application; Spelifiering; kollektivtrafik; kollektivtrafiken; spel-element; spelelement; mobil applikation;

   Abstract : During the last year and a half the Sars-Cov-2 virus has affected the world in many different ways. One of the things that Sars-Cov-2 has had an effect on, is the amount of travelers. Kalmar Länstrafik, the authority responsible for public transportation, has noticed a decline of travelers during the last year. READ MORE

6. 5. Monetary Rewards and Framing of the Problem in Crowdsourcing : Effects on Participation

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Fateme Mohammadi; Christina Mårtensson; [2021]
   Keywords : Crowdsourcing; Open Innovation; Monetary Incentives; Framing;

   Abstract : The purpose of this study is to explore if monetary reward negatively affects people’s willingness to participate in crowdsourcing projects and to see how the relationship between monetary rewards and the framing of the crowdsourcing problem affects participation in crowdsourcing contests. A two-phase data collection method is used to answer these questions; a survey to identify the people who had participated in crowdsourcing projects and a focus group with the suitable candidates to discuss the research questions further. READ MORE