Essays about: "Gustaf Östblom"
Found 2 essays containing the words Gustaf Östblom.
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1. Wealth and Risk-Taking: A Cross-Country Study of European Households
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomiAbstract : This study investigates the relationship between wealth and risk-taking among European households. Using data from 22 European countries, I show that households with more investable wealth are more likely to invest in risky assets and have a higher risky share conditional on participation. READ MORE
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2. Cognitive Biases in Freemium Offerings: Understanding Free Users' Intentions to Become Paying Customers in Music Streaming Services
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Along with recent technological developments, the music industry has experienced a digital disruption, and subscription-based music streaming services has become a leading model for music providers. Several music streaming services have applied the freemium model to their service offerings, meaning that they offer an ad-funded free version of their services with limited features along with the option to pay for a premium service with richer functionality. READ MORE