Essays about: "Gustav Enström"

Found 1 essay containing the words Gustav Enström.

  1. 1. How the Corona Pandemic Made us Nostalgic for the Immediate Past: An Exploration of Nostalgia during the Corona Pandemic

    University essay from Göteborgs universitet/Graduate School

    Author : Gustav Enström; Axel Klofsten; [2021-07-01]
    Keywords : Rationalisation; disenchantment; nostalgia; Corona pandemic; consumption experiences; immediate nostalgia;

    Abstract : This article explores and illustrates the rationalising and disenchanting effects of the Corona pandemic and their manifestations in nostalgia. We find that previous research has not addressed the way in which consumers long for the past the way they do during the pandemic. READ MORE