Essays about: "Han Jie"

Found 4 essays containing the words Han Jie.

  1. 1. Servitization and Customer Perceived Value - A qualitative study on how customer perceived value is shifting due to the servitization in the automotive industry

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Jie Li; Yifei Qu; [2022]
    Keywords : Servitization; The Automotive Industry; Customer Perceived Value; B2B;

    Abstract : Servitization is one of the major transformations that impact the future development of the automotive industry. The servitized trend has revolutionized the automotive offerings from providing merely products to providing a comprehensive solution package consisting of products, services, knowledge, and other intangible elements to address customers' needs from a holistic perspective. READ MORE

  2. 2. An Empirical Study on Greenwashing and Consumers' Green Purchase Intention in Chinese Electrical Appliance Market

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Li Jinting; Han Jie; Qiu Zhaofeng; [2021]
    Keywords : Greenwashing; Green purchase behaviour; Theory of planned behaviour; Green attitude; Green perceived value ;

    Abstract : Purpose: This study aims to inform readers whether greenwashing in the Chinese electrical appliance market impacts consumers' green purchase intention. Methods: This study uses theory of planned behaviour as the theoretical basis to construct a structural equation model. An online questionnaire survey was conducted on 521 participants. READ MORE

  3. 3. Understanding quality guanxi in China- A study on Vigor group

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : JIE CHEN; Camilo Caicedo; [2018]
    Keywords : Trust; Initial Trust; Deep Trust; Cognition-based Trust; Affect-based Trust; Quality Guanxi; Guanxi; Ganqing; Renqing; 信任、初始信任、深度信任、基于认知的信任、基于情感的信任、优质关系、关系、感情、人情; Confianza; confianza profunda; confianza cognitiva y afectiva; Guanxi; Ganqing; Renqing.;

    Abstract : Aim: The aim of this study is to understand how trust influence quality Guanxi in the Chinese business context.   Method: An inductive qualitative research method is adopted in this study; a single case study, interview questions and semi-structured interviews are applied to collect primary data. READ MORE

  4. 4. The Effects of Financial Ratios Publication and Bond Rating Announcements on Stock Prices

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Jie Wei; [2013]
    Keywords : Financial Ratios; Dynamic Panel Data; Nonparametric Tests; Event Study; Bond Ratings;

    Abstract : This thesis consists of two papers in the field of empirical study on stock markets. In the first paper "An Empirical Study of the Correlation between Financial Ratios and Stock Price Volatility: A Case of China's A-shares 2000-2011" I study the correlation between five financial ratios and the stock price volatility with a focus on A-class shares in both of the mainland China's stock exchanges namely Shanghai Stock Exchange and Shenzhen Stock Exchange. READ MORE