Essays about: "Heuristic Cues"
Found 1 essay containing the words Heuristic Cues.
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1. Examining the Role of Source Credibility in the Vaccination Debate : An Experimental Study of the Influence of Heuristic Cues on Source Credibility Assessments and Attitude Change
University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskapAbstract : The global rise of anti-vaccination movements has led to serious consequences for the public health such as the recent measles outbreak in the United States. The increased promotion of misleading information on vaccinations by social media influencers as well as by media outlets seems to have resulted into a more negative view on vaccinations. READ MORE
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