Essays about: "Hofstede definition"

Found 4 essays containing the words Hofstede definition.

  1. 1. Customer Value's Influence on International Market Entry Strategies in a B2B Context : Business and Market Opportunities in the Data Centre Segment in Northern Europe

    University essay from Umeå universitet/Företagsekonomi

    Author : Anna-Katharina Aardeck; Corinna Behling; [2016]
    Keywords : International market entry strategies; Ansoff; B2B customer value; marketing standardis ation; mass customisation; branding; culture; Hofstede;

    Abstract : nternational market entry strategies gained increasing importance due to globalisation. Companies became multinationals. Therefore, new challenges arose due to different market and customer requirements. One topic, which gained importance in B2B context, is customer value. READ MORE

  3. 2. How Are Project Governance Principles Affected by Different National Cultures?

    University essay from Umeå universitet/Företagsekonomi

    Author : Luis Felipe Tarragüel Pueyo; WanChun Wu; [2014]
    Keywords : National Culture; Hofstede’s Cultural Dimensions; Project Governance; Project Governance Principles; Project Management; Spain; Sweden; Taiwan; Case Studies;

    Abstract : The relation between Culture and Business has caught researchers’ attention long ago; itis not hard to find studies relating to these topics. According to Hofstede et al. (2010, p.18), Hampden-Turner and Trompenaars (2012, p. READ MORE

  4. 3. Cultural Diversity within the Company and Its Influence on Managers' Informational Roles : Case Study of UMA Ltd Co

    University essay from Företagsekonomiska institutionen

    Author : Ebba Wingårdh; Sarah Alarabi; [2010]
    Keywords : cultural diversity; management; Hofstede; Mintzberg; case study;

    Abstract : This thesis examines how cultural diversity within an organization might influence managers‟ information-handling process. The models used are; Geert Hofstede‟s five dimensions of national culture, to represent the cultural diversity; and Henry Mintzberg‟s definition of the manager‟s informational roles, to represent the managers‟ information-handling. READ MORE

  5. 4. From Minimum Wages to Living Wages? : A case study of the export-oriented garment industry in Bangladesh

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : Gabriella Wulff; [2009]
    Keywords : bangladesh; business ethics; export oriented garment industry; living wages; management; minimum wages; minor field study;

    Abstract : This text will take you on a journey to the Far East – Bangladesh to be more specific. Inspring 2008 I went there to find some answers to the question of wages. I wanted to know if achange in focus from minimum wages to living wages could be achievable. The question willunfortunately remain unsolved at the end of the essay. READ MORE