Essays about: "Hofstede s Cultural Dimensions"

Showing result 1 - 5 of 76 essays containing the words Hofstede s Cultural Dimensions.

  1. 1. CULTURAL BEHAVIORAL CHANGE- BEHIND THE SCENES : An abductive study on cultural dimensional interactions

    University essay from Umeå universitet/Företagsekonomi

    Author : Chris Niklasson; Louis Olakunle Ogbere; [2024]
    Keywords : Cultural behavioral changes; Cultural dimensional interactions; Hofstede model; Cross-cultural studies; Abductive research;

    Abstract : The complex and unpredictable nature of cultural behavioral changes has posed multiple challenges for marketing practitioners during recent years. These challenges include, but are not limited to, inaccurate market forecasts, market failures, wasted resources etc. READ MORE

  2. 2. Digitalization and Resistance Management within Management Accounting - The impact of national culture differences on resistance to organizational change

    University essay from Göteborgs universitet/Graduate School

    Author : Muhammed Muhammed Aziz; Twagirayezu Jean; [2023-07-19]
    Keywords : ;

    Abstract : Despite being considered by the majority as a positive change, digitalization has changed the fundamental roles of management accountants and this has led to resistance to organizational change within management accounting due to the cannibalization costs associated with digital changes. In dealing with such resistance, MNEs use their domestic rooted organizational culture as a tool to manage resistance to digitalization. READ MORE

  3. 3. Cultural Distance’s Effect on Short-Term Acquisition Performance - Evidence from Swedish Acquirers

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alia Rezai; Ludwig Lindau; Vilhelm Thorstenson; [2023]
    Keywords : Cultural distance; Masculinity; Uncertainty Avoidance; Short-term acquisition performance; Cumulative average abnormal returns; Cross-border acquisitions; Business and Economics;

    Abstract : This quantitative study aims to investigate whether cultural distance has any significant effect on short-term acquisition performance, measured as abnormal returns for Swedish cross-border acquisitions. This study adds to previous literature through filling the gap where there has been a lack of a sample of Swedish acquirers, using a multi-measurement approach, and having a broad sample of acquisitions conducted in Europe between the years 2000-2022. READ MORE

  4. 4. Cross-Cultural communication in Ghana : Hofstede’s cultural dimensions impact Ghanaian’s purchase decision

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Issa Assi; [2022]
    Keywords : Ghana; Ghanian; Culture; Cultural; Cultural dimensions; Decision-making process; Cross-cultural Communication; Purchase decision;

    Abstract : Purpose: The article describes how cross-cultural communication might impact purchase decisions in the fourth stage of the decision-making process. It also examines how cultural value influences the Ghanaian consumer. The results and conclusions aim to help MNEs comprehend Ghanaian culture. READ MORE

  5. 5. Why We Buy an Electric VehicleExploring Different Perceptions of Sustainability And How it Affects the Consumer Behavior - A Research for Electric Vehicles Marketing in Sweden, Germany, United Emirates, and Saudi Arabia

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Hala Tarabishi; [2022]
    Keywords : Sustainability; Perception of Sustainability; Consumer Behavior; Hofstede’s Cultural Dimensions; Electric Vehicle; Tesla;

    Abstract : Research questions                How do different cultural perceptions of sustainability affect the consumer behavior towards EVs? Purpose:                                         To inductively explore some different perceptions of sustainability in comparison between Sweden, Germany, United Emirates, and Saudi Arabia, as well as to investigate how these perceptions influence consumer behavior towards the EV industry with Tesla leading the way. Method:                                           This research was conducted with an exploratory qualitative approach. READ MORE