Essays about: "Hofstede s cultural dimensions"

Showing result 1 - 5 of 72 essays containing the words Hofstede s cultural dimensions.

  1. 1. Why We Buy an Electric VehicleExploring Different Perceptions of Sustainability And How it Affects the Consumer Behavior - A Research for Electric Vehicles Marketing in Sweden, Germany, United Emirates, and Saudi Arabia

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Hala Tarabishi; [2022]
    Keywords : Sustainability; Perception of Sustainability; Consumer Behavior; Hofstede’s Cultural Dimensions; Electric Vehicle; Tesla;

    Abstract : Research questions                How do different cultural perceptions of sustainability affect the consumer behavior towards EVs? Purpose:                                         To inductively explore some different perceptions of sustainability in comparison between Sweden, Germany, United Emirates, and Saudi Arabia, as well as to investigate how these perceptions influence consumer behavior towards the EV industry with Tesla leading the way. Method:                                           This research was conducted with an exploratory qualitative approach. READ MORE

  2. 2. Is Long-Term IPO Performance determined by Underpricing? : Analysis of the international IPO markets between 2009-2019

    University essay from Umeå universitet/Företagsekonomi

    Author : Arjan Kevin Ramak; Felix Fager Burman; [2022]
    Keywords : ;

    Abstract : Chinese legislative boards are heightening regulations to reduce the presence of ‘junk stocks’, as many new offerings sport remarkably high first day returns, but at the same time mediocre long-term performance. The phenomenon where an IPO (Initial Public Offering) is offered at a lower price than its intrinsic value is prominent in finance and business literature. READ MORE

  3. 3. The Impact of Distance Work on Culture Development During an Era of Digital Transformation

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Nelli Nordlund; Thirimadura Mahesha Medhani Mendis; [2022]
    Keywords : distance work; digital transformation; digital maturity; cultural differences;

    Abstract : Companies are going through a phase that is called “Industrie 4.0” where the aim is to adapt their organization and culture toward the industrial revolution that is going on. There are multiple cultural aspects to look at while going into this process. READ MORE

  4. 4. Transatlantic culture-carriers : A qualitative study on Swedish companies' organisational culture change in the United States

    University essay from Umeå universitet/Företagsekonomi

    Author : Emma Nydén; Lovisa Svensson; [2021]
    Keywords : Culture; Organisational culture; National culture; Culture change; Hofstede s cultural dimensions; Market entry; Leadership.;

    Abstract : All countries have their own national culture, with their own norms, beliefs, attitudes, and values. Every organisation in the world also has their own organisational culture, just like any other social group. Because of the increased globalization throughout the world, more companies are becoming multinational corporations. READ MORE

  5. 5. Exploring Fast Fashion renting and its influence on Brand Equity - A comparative study between Sweden and Russia

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Vladislav Galkin; Christopher Kewenter; [2021]
    Keywords : Fast fashion; Sustainable consumption; Collaborative consumption; Renting; Brand Equity; Business and Economics;

    Abstract : Abstract Keywords: Fast fashion, Sustainable consumption, Collaborative consumption, Renting, Brand Equity. Purpose of the thesis: This thesis aims to discover changes in Millennials' Brand perceptions towards renting in Fast fashion, having a cultural comparison perspective between Russia and Sweden. READ MORE