Essays about: "Holistic orchestration"

Found 2 essays containing the words Holistic orchestration.

  1. 1. Omnichannel management : The art of omnichannel orchestration

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Edward Toscano; Nicholas Sanchez; [2020]
    Keywords : OCR; OCR Orchestration; OCR Challenges; Orchestration; Holistic orchestration; Omnichannel; Omnichannel retailing; and Omnichannel orchestration; Omnicanal; Orquestación de omnicanal; Manejo de omnicanal; Desafíos de omnicanal; Omnicanal de minoristas; orquestación holística de omnicanal;

    Abstract : Digital advances and consumers' buying behaviors disrupt the retail industry demanding more seamless experiences during their buys. In response, retailers are adopting an omnichannel retailing strategy (OCR), which is the integration of retailers' physical and digital channels. READ MORE

  3. 2. On the right track - Service network orchestration in the railway industry

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Mirjam Dittmer; Mikko Yrjölä; [2016]
    Keywords : Service network orchestration; Service networks; Business networks; Business network orchestration; Service marketing; Service-dominant S-D logic; Service transition; Hub coordination activities; Railway industry; Passenger ground transportation industry;

    Abstract : Nowadays, service is increasingly created by cross-functional collaboration within service networks. A service network can be orchestrated by one central company, which is named coordinating hub in the present study. READ MORE