Essays about: "Hotel application"
Showing result 1 - 5 of 15 essays containing the words Hotel application.
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1. Sustainability-oriented Business Model: An Analysis of Sustainable Practices in the Context of a Luxury Hotel
University essay from Uppsala universitet/Institutionen för geovetenskaperAbstract : Due to various ongoing environmental crises, there is an urgent need for sustainable solutions and initiatives, as it has become an imperative criterion for businesses to include in their operations. Further, the hospitality sector is a multibillion-dollar industry and has a great impact on not only the economy, but the environment as well. READ MORE
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2. Business Intelligence in the Hotel Industry
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : Applications of artificial intelligence (AI) in hospitality and accommodation have taken an enormous percentage of service-provision, helping automate most of the processes involved such as booking and purchasing, improving the guest experience, tracking of guest preferences and interests, etc. The aim of the study is to understand the roles, benefits and issues with the improvement of business intelligence (BI) in hospitality. READ MORE
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3. Increasing Online Hotel Bookings with the Application of Promotional Cues : A Scenario-Based Experimental Study
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background: Promotional cues are commonly applied on online travel agency websites. The most common cues were identified to be scarcity, popularity and pricing, which are said to increase consumers’ perception of scarcity, popularity and price and following enhance consumers’ booking intention. READ MORE
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4. Adopting CS towards International Hotels' B2B customers in international markets : A Qualitative study in B2B context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background: As mentioned by the hoteliers in our study, the Saudi Arabian markets are not in a full usage or application of Corporate Social Responsibility (CSR). There have been several reviews formed by the United Nation Development Program show the efforts done by the different sectors of the country to reach the 2030 Agenda which aim for a sustainable development. READ MORE
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5. Immersive Tour at Umeå’s Prison Hotel
University essay from Umeå universitet/Designhögskolan vid Umeå universitetAbstract : The overall purpose of this project is to develop an immersive storytelling experience that connects with both physical and social environment. To be specific, it focuses on the old prison in Umeå which was closed in 1981 and nowadays serves as a hotel. READ MORE