Essays about: "Hotel types"

Showing result 1 - 5 of 14 essays containing the words Hotel types.

  1. 1. Booming or Baffled : Investigating Baby Boomers’ Attitudes Toward Self-Service Technology and Personal Service Encounters in the Hotel Industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Joan Parvazi Nia; Daniel Regnér; [2023]
    Keywords : service encounter; self-service technology; SST; customer experience; baby boomers; BB; hotel industry; attitude; hospitality;

    Abstract : The hospitality industry is increasingly incorporating self-service technology, suchas online booking systems, automated check-in and check-out, and in-roomtechnology, to enhance the customer experience and streamline operations. However,there is limited research on the adoption and usage of self-service technology bybaby boomers (BB) in this industry. READ MORE

  2. 2. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.

    University essay from Umeå universitet/Företagsekonomi

    Author : Harshani Kalahevithana; Chamilka Wickramasinghe; [2023]
    Keywords : Hotels; Tourism Industry; Green Marketing Mix; Consumer purchase intention; Sustainability; Product; Price; Place; and Promotion;

    Abstract : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. READ MORE

  3. 3. French Riviera short term accommodation: analysis and comparison of price determinants using Airbnb and Booking.com data

    University essay from Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

    Author : Augustine Le Du; [2020]
    Keywords : ;

    Abstract : This essay looks at the price determinants of short-term accommodations in the French Riviera. The paper approach is to compare the private accommodations market using Airbnb and hotel market using booking.com, to see if those two accommodations types have similar price determinants. READ MORE

  4. 4. Employer Branding amongst Millennials in the Hospitality Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elena-Sophie von Rheden; Linda Dosekova; [2018]
    Keywords : employer branding; dis identification; Millennials; hospitality; Business and Economics;

    Abstract : The purpose of this study is to reveal and enable a deeper understanding and provide a more refined view on the intersections of employer branding, and (dis)identification, through the empirical focus on Millennials, based in the hospitality context. This is investigated by asking two research questions: “how is the employer brand presented to Millennials in Hotels International?” and “how is the employer brand perceived by Millennials in Hotels international?” This has given rise to a new framework that explicitly distinguishes between brand (dis)identification and organizational (dis)identification, and which is our main contribution to academic and corporate practitioners. READ MORE

  5. 5. Identification of waste heat sources in Uppsala - with potential use in Bergsbrunna as a case study

    University essay from KTH/Energiteknik

    Author : Malin Frisk; Elise Ramqvist; [2018]
    Keywords : ;

    Abstract : Reducing energy losses within the energy system is essential for a sustainable future. Waste heat usage could be a part of an increased energy efficiency and a sustainable use of resources. Uppsala Municipality aims to become a climate positive municipality in 2050, with negative net emissions of CO2. READ MORE