Essays about: "Huang Danmei"
Found 1 essay containing the words Huang Danmei.
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1. Integration of Supply Chain Management and Marketing - Case Study of a Swedish Fashion Retailer
University essay from Göteborgs universitet/Graduate SchoolAbstract : The objective of the company is to provide customer value as maximum as possible hence to accomplish profits. To fulfilling superior customer value creation, the literature states that it is important for firms to meet their integration of supply chain management and marketing. READ MORE
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