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Showing result 1 - 5 of 924 essays matching the above criteria.

1. 1. Drunk Elephant: The New Toys’R’Us?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Diep My Dinh; Talía Yepes; Ida-Nora Hammar; [2024]
   Keywords : gen alpha; corporate brand; branding; beauty care branding; moral philosophy; gen alpha marketing; Philosophy and Religion; Social Sciences; Business and Economics;

   Abstract : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. READ MORE

3. 2. A Captured and Divided Civil Society : A Study of Democracy and Civil Society in Central Eastern Europe

   University essay from Uppsala universitet/Statsvetenskapliga institutionen

   Author : Ida Hedkvist; [2024]
   Keywords : democracy; democratic backsliding; civil society; polarization; pernicious polarization; civil society capture;

   Abstract : This paper investigates the interplay between pernicious polarization, autonomy of civil society - here called civil society capture, and liberal democracy in Central and Eastern Europe from 2006 to 2020. In the absence of prior time-series data on pernicious polarization and civil society capture, this study built and analysed a dataset of these variables across the region, testing six hypotheses. READ MORE

4. 3. Shifting focus from yields to food supply : an evaluation of the ‘number of people fed per hectare’ indicator at farm and national level

   University essay from SLU/Department of Molecular Sciences

   Author : Ida Ekqvist; [2024]
   Keywords : Land use efficiency; Sustainability indicators; Agricultural productivity; Food production;

   Abstract : The challenge of feeding a growing global population while reducing the pressure on climate and ecosystems has gained much attention in research over the last decades. A crucial yet often overlooked aspect in research addressing this complex challenge is the efficiency of food production in meeting nutritional needs within the constraints of global cropland resources. READ MORE

5. 4. Hennessy to Henny: Brand Hijacking

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Moboluwarin Owoturo; Ida Xing Fredmark; Dimitra Papangeli; [2024]
   Keywords : Hennessy; brand heritage; luxury brand; brand positioning; luxury positioning; brand associations; hip hop; 2Pac; USA; cognac; LVMH; Business and Economics;

   Abstract : This master case study delves into Hennessy's strategic efforts to dissociate itself from associations with the US hip hop community during the 1990s to the early 2000s in order to reclaim control over their brand. Authored by three master's students, the case study teaching notes provides insights of how students can solve the case of Hennessy's branding challenges and learn from the the innovative strategies Hennessy employed to overcome them. READ MORE

6. 5. Were the most important election pledges fulfilled? An empirical investigation of the Swedish government’s pledge fulfillment after the 2014 parliamentary election

   University essay from Lunds universitet/Graduate School

   Author : Ida Steineck Nilsson; [2024]
   Keywords : Election pledges; pledge fulfillment; the mandate model; promissory representation; Swedish politics; Law and Political Science;

   Abstract : This thesis provides an account of the pledge-making and eventual pledge fulfilment of the Swedish government of 2014, which consisted of the Social Democratic Party and the Green Party. It is grounded in the theoretical approaches of the mandate model of representation and promissory representation. READ MORE