Essays about: "IMPLICATION OF CULTURE IN INTERNATIONAL BUSINESS"

Showing result 1 - 5 of 7 essays containing the words IMPLICATION OF CULTURE IN INTERNATIONAL BUSINESS.

  1. 1. Incentivising Intra-Organisational Sustainability Development at GANNI

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Melanie Hermeling; Laura Dittmann; [2021]
    Keywords : Social Physics; Management Control Systems; Fashion; Institutional Theory; Resource-Based View; Sustainability Development; Incentivisation; Design Thinking;

    Abstract : Background – Under the acceleration in globalising tendencies of monopoly capitalism aided by social hyper-connectivity and a supply of cheap international labour, fashion companies struggle to find sufficient agency to manoeuvre their way out of the unsustainable, self-inflicted problems. Since fashion companies' rhetoric on sustainability matters is often far ahead of corporate action, it requires further development and engagement by all actors. READ MORE

  2. 2. An exploratory study of the internationalization process of Swedish multinationals to the Russian market : The role of informal institutions in the process of internationalization

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Zelimkhan Katsijev; Sabo Krcic; [2018]
    Keywords : Russia; Swedish multinationals; Internationalization; Institutional distance; Informal institutions; Culture; Networks; Market commitment; Trust and Personal relationships;

    Abstract : Due to the moderately small market of Sweden, firms expand and conducts business on an international level in order to find new opportunities and increase the profits. Many Swedish multinationals expand to the Russian market, due to its size regarding customer base and landmass. READ MORE

  3. 3. The important part is that we have established a relationship, then we can conduct business : Cultural conflicts and dilemmas in international business

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Lucas Christensson; Oskar Svensson; [2017]
    Keywords : Key account management; Relationship Marketing; Cultural conflicts; Cultural dilemmas; Crosscultural communication;

    Abstract : Recent literature state that the relationship between buyers and sellers has gained more and more importance in business-to-business segments. The distribution of products may even end up in the shadow of these important relationships. READ MORE

  4. 4. Who wants to be a Brazilionaire? : Deciphering the mystery of jeitinho and how it may influence Swedish companies doing business in Brazil. 

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Viktor Ashton; Robert Löf; [2015]
    Keywords : Jeitinho; international business; Brazil; culture; entry strategies; relationships; social networks; bureaucracy; problem-solving; personalism; social capital;

    Abstract : The purpose of this thesis is to provide a deeper understanding of how the Brazilian cultural phenomenon of jeitinho affects Swedish companies that are doing business in the Brazilian market. In order to conduct this research, relevant aspects of the phenomenon has been identified and consequently analyzed in relation to entry strategies and intercultural relationships. READ MORE

  5. 5. How does culture influence communication in multicultural teams in China and India

    University essay from Handelshögskolan vid Umeå universitet

    Author : Pongpranod Ongwatana; Gaurav Chordia; [2009]
    Keywords : National culture; Communicationa; Intercultural Communication; Multinational Organizations; Multicultural Team;

    Abstract : With the increasing trend of globalization, the impact of globalization has lead to a fast changing environment the boundaries for business is diminishing day by day so is the movement of people between different countries and cultures. The requirements of multinational organizations like expansion plans in international market has continuingly increased the need to understand the cultural dimensions of different countries to achieve better results. READ MORE