Essays about: "Iconographic transformation"

Found 1 essay containing the words Iconographic transformation.

  1. 1. The Ideological Transformation of the Icon Chairman Mao during the Four Modernisations period : As illustrated by "Melody of Youth, Beautiful Soul"

    University essay from Högskolan Dalarna/Kinesiska

    Author : Jeremy Biggs; [2016]
    Keywords : Chinese; China; Deconstruction; Iconography; Mao Zedong; Iconographic transformation; Ideology; Maoism; Four Modernisations; Hauntology;

    Abstract : After Chairman Mao's death, in the late 1980's, Mao was removed from official government communications and his iconography transformed from having a specific meaning generation role linked to Maoist ideology, to becoming available for use as a commodity. In this research I use cultural theorist Jacques Derrida's theory of Hauntology and the deconstruction method to analyse a representative Chinese Propaganda poster, "Melody of Youth, Beautiful Soul", in order to ascertain the effect Mao's death had on the Iconography of Chairman Mao, and how Mao is ideologically transformed during this period. READ MORE