Essays about: "Ikea With Global Communication"

Showing result 1 - 5 of 13 essays containing the words Ikea With Global Communication.

  1. 1. A critical overview of the RFQ process of a Global Company

    University essay from Uppsala universitet/Industriell teknik

    Author : Eric Toste; Muhammad Ahmed; [2022]
    Keywords : Request for quotation; Sourcing; Standardization; Transformation; Lean; Business strategy; Alignment; Framework; Benchmarking;

    Abstract : The increasing globalization has changed the dynamics of different functions within organizations. One function is procurement which has transformed from an operational to a strategic function. READ MORE

  3. 2. Industry 4.0 in organizations : How democratizing 3D technologies enables communication and teamwork

    University essay from Linnéuniversitetet/Institutionen för design (DE)

    Author : Katarzyna Plewa; [2022]
    Keywords : Industry 4.0; 3D technologies; Communication; Cross-disciplinary Teamwork; Organizational Change; Democratizing 3D technologies;

    Abstract : The world is currently going through the fourth industrial revolution, otherwise called Industry4.0. New technologies are constantly emerging, bringing innovative solutions, but also challenges. Since it is a global event, governments and organizations need to address them and decide how to proceed and adapt. READ MORE

  4. 3. Integrating and Communicating Sustainability Case Study: A global brand’s integration of sustainability in its corporate brand identity & external brand communication; a globalized & standardized vs. localized approach

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Louise Hägg; Louise Andersson; [2022]
    Keywords : global brand; IKEA; corporate brand identity; sustainability; external brand communication; standardized vs. localized; Business and Economics;

    Abstract : This thesis has the purpose to research how a global brand integrates sustainability as part of its corporate brand identity and how the brand communicates sustainability to the local market, using a standardized or localized communication approach. The theoretical perspective is to incorporate the Corporate Brand Identity Matrix & Integration for sustainability — implementation model to analyze a global brand’s approach to integrate and communicate sustainability to the local market. READ MORE

  5. 4. IKEA’s Social Innovation Strategy at H22 : Understanding the Narrative of Social Innovation in Cities Through Living Laboratories and Communicating CSR

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Magdalena Dimitrova; [2022]
    Keywords : sustainable development; corporate social responsibility; development communication; public-private partnership; storytelling;

    Abstract : To increase the understanding of the role of CSR in global development practice, this study examined ‘The Oracle’ podcast series, one of IKEA’s projects at H22, Helsingborg’s open innovation platform and city expo. The current transformations in our communities are met with traditional CSR approaches which are being exchanged for innovative models that encourage participation, consultation and engagement. READ MORE

  6. 5. Responsible paper sourcing in a global matrix organised retail company

    University essay from SLU/Dept. of Forest Products

    Author : Annie Sandgren; [2019]
    Keywords : CSR; paper industry; reputational risk; supply network; traceability; försörjningsnätverk; pappersindustrin; spårbarhet;

    Abstract : Pressure from regulation as well as customer demand on responsibly sourced and produced goods and services is greater than ever. IKEA is considered a bench mark company as regards CSR in global supply chains and now a system needs to be put in place to also secure responsible paper sourcing. READ MORE