Essays about: "Importance of Indian culture"

Showing result 1 - 5 of 11 essays containing the words Importance of Indian culture.

  1. 1. Looking for the next Start-Up fairy tale in India : Cultural and Institutional problems Swiss Start-Ups face when internationalising to India

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Maurice Marti; David Tavares De Almeida Soares; [2018]
    Keywords : Swiss start-ups; Internationalisation; Born Global; Emerging Market; India; Culture; Institutions;

    Abstract : Switzerland has, despite being a rather small country, a big start-up scene which develops rapidly and puts forth many entrepreneurs. Currently, it is certain that any opportunity for competitive advantage must be exploited and emerging markets like India prove to be full of them. READ MORE

  2. 2. No matter where you are recognition is always useful : A qualitative study about cross cultural management between Indian and Swedish female managers and their experiences in a new culture

    University essay from Södertörns högskola/Företagsekonomi; Södertörns högskola/Företagsekonomi

    Author : Elin Cederfelt; Talita Basmaci; [2017]
    Keywords : Cross-cultural management; female managers; India; Sweden; interviews;

    Abstract : Managers have an important role to companies’ globalization process and success. Leading organizations across national borders is a huge challenge due to different cultures requires different leadership styles. Culture is the most underrated external factor affecting the leadership. READ MORE

  3. 3. IKEA in India : A study of the cultural aspects of deploying an IKEA store in India

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Anna Tommysdotter; [2016]
    Keywords : ;

    Abstract : Introduction: This study is about organisational culture and different cultural influences in a cross-cultural environment at an IKEA office in India. Statement of Purpose: The purpose of this master thesis is to provide increased understanding of the cross-cultural setting in regards to conceptualisation of the concept of culture as well as sense-making and sense-giving processes of employees in a trans-cultural environment in India. READ MORE

  4. 4. In India, it’s their Way or the Highway : - A case study on what cultural differences Swedish SMEs perceive on the Indian market and how they manage them. 

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Martin Klint; Linus Rigsjö; [2015]
    Keywords : Emerging Markets; SMEs; International Business; Standardization; Adaptation; Culture; Indian Culture; Swedish Culture;

    Abstract : Emerging markets are countries with rapid economic growth and have been on the global agenda over the last decades. The most prominent of these markets are the BRIC countries where India is included. India is one of the largest emerging markets in the world with large annual economic growth and great opportunities for firms doing business in it. READ MORE

  5. 5. How National Values Influence Entrepreneurial Behaviour: A Case Study of India and Sweden

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Johan Bjurman Bergman; Hugo Malmén Brodd; [2014]
    Keywords : Entrepreneurship; Culture; National Values; India; Sweden;

    Abstract : Entrepreneurship as a key driver of economic development is a notion that has gained traction in past decades. In addition, female entrepreneurship has been shown to encourage societal development and reduce gender inequality. READ MORE