Essays about: "Industriföretag"

Showing result 16 - 20 of 37 essays containing the word Industriföretag.

  1. 16. Varumärkesbyggande säljstöd för virkesköpare i skogsbranschen : en fallstudie om Martinsons Skogshandbok

    University essay from SLU/Dept. of Forest Economics

    Author : Julia Algotsson; [2020]
    Keywords : försäljning; försäljningsstöd; marknadsföring; premium-differentiering; varumärke; varumärkesbyggnad; varumärkesidentitet; virkesköpare; branding; brand building; business-to-business; business-to-business sales support; forest industry; sales; sales management; sales support;

    Abstract : I takt mot ett fossilfritt samhälle blickar allt fler mot den förnybara skogsråvaran. Skogsindustrin går på högvarv och konkurrensen hårdnar. Aldrig förr har marknadsföring varit så aktuellt, och till den hör teorin om försäljning. READ MORE

  2. 17. The opportunities of applying Artificial Intelligence in strategic sourcing

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Frida Karlsson; [2020]
    Keywords : Strategic sourcing; Artificial Intelligence; ANN; NLP; ML; spend analysis; forecasting; supplier selection; RFQ-process; negotiation process; contract management; supplier performance management; Strategiskt inköp; Artificiell Intelligens; ANN; NLP; ML; spendanalys; forecasting; leverantörsval; RFQ-process; kontraktshantering; uppföljning av leverantörsprestation;

    Abstract : Artificial Intelligence technology has become increasingly important from a business perspective. In strategic sourcing, the technology has not been explored much. However, 67% of CPO:s in a survey showed that AI is one of their top priorities the next 10 years. READ MORE

  3. 18. Overcoming the Valley of Death: An industrial case study of barriers and enablers when using the Technology Readiness Level scale

    University essay from Lunds universitet/Innovationsteknik

    Author : Linnea Håkansson; Johanna Wendesten; [2020]
    Keywords : Innovation Management; Technology Readiness Level; Technology Innovation; Internal Technology Transfer; Process Framework; Technology and Engineering;

    Abstract : An innovation process should take an idea all the way from research to the market. However, this is a long process in which many barriers can appear. For this thesis, a case study has been conducted, at a large Swedish industrial manufacturing company, with the purpose to examine their material innovation process. READ MORE

  4. 19. Agile Contracts Implementation for Industrial Companies Purchasing Embedded Systems

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Albin Arnelo; Nicole Fogelgren Broberg; [2020]
    Keywords : Agile Contract; Buyer; Embedded Systems; Intellectual Property Rights; Partnership; Payment Model; Procurement; Supplier; Transparency; Trust; Agila Kontrakt; Betalningsmodell; Förtroende; Immateriella Rättigheter; Inbyggda System; Köpare; Leverantörer; Partnerskap; Riskhantering; Transparens; Upphandling;

    Abstract : The continuous advances and prevalence of embedded systems, being systems consisting of both hardware and software put together, provides a great challenge for industrial companies. Due to the increasing need of complex products to meet the demands of customers, companies more often need to source software from external suppliers. READ MORE

  5. 20. Industry 4.0 as a Tool for Improvement in a Global Food-Supply-Chain : A Study on how Industry 4.0 can be Implemented in a Global Bakery Group

    University essay from KTH/Industriell produktion

    Author : Amanda Lindahl; [2019]
    Keywords : Industry 4.0; food industry; culture; industry transformation; global; FMCG; Industri 4.0; livsmedelsindustri; företagskultur; industriell transformation; globalt företag; bageri;

    Abstract : Industry 4.0 is at the moment one of the most talked-about topics amongst industry companies. Management teams of discuss the area as something they want to implement, but since it is an ongoing industrial revolution it cannot be implemented straight away. This study is looking into the subject of Industry 4. READ MORE