Essays about: "Information privacy"

Showing result 6 - 10 of 270 essays containing the words Information privacy.

  1. 6. Impact of GDPR on Data Sharing Behavior of Smart Home Users

    University essay from Malmö universitet/Teknik och samhälle

    Author : Victor Dahl; Marco Österlin; [2020]
    Keywords : GDPR; Smart Home; IoT; Data sharing behavior; Consumer trust; IoT Adoption;

    Abstract : The number of connected Internet of Things devices are expected to surpass 30 billion in 2020. The unprecedented levels of personal data sharing are drastically increasing the complexity of privacy challenges. This kindled efforts such as the General Data Protection Regulation (GDPR), that came into effect in May 2018 to establish user data rights. READ MORE

  2. 7. Privacy by Design: A qualitative study to explore privacy by design adaptation in reducing privacy breaches

    University essay from Lunds universitet/Institutionen för informatik

    Author : Esther Nampiina; Mandukhai Lkhagvasuren; Arman Madjidian; [2020]
    Keywords : Privacy by Design; Data Privacy; GDPR; Social Sciences; Technology and Engineering;

    Abstract : Privacy by Design is a methodology that enables privacy to be built into the design and architecture of information systems and business processes. Rather than bolting on protection at the end of a design process, care for privacy needs to be one of the foundational concerns of any implementation. READ MORE

  3. 8. Synthetic Data Generation for Anonymization

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Niklas Reje; [2020]
    Keywords : ;

    Abstract : Because of regulations but also from a need to find willing participants for surveys, any released data needs to have some sort of privacy preservation. Privacy preservation, however, always requires some sort of reduction of the utility of the data, how much can vary with the method. READ MORE

  4. 9. Personalization-privacy paradox : Exploring invasive ads on social media, in relation to perceived usefulness, consumer privacy and trust

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Oliver Hillqvist; Amanda Johnsson Östergren; [2020]
    Keywords : Privacy; trust; social media; invasiveness; usefulness; personalized marketing;

    Abstract : Background: In the realm of online digital marketing, personalization tailored around the user’s interests are becoming the norm. It is becoming more and more challenging for marketers to get the attention of relevant consumers and get heard through all the noise. READ MORE

  5. 10. Factors Affecting Technology Adoption: A study of the Smart Cart

    University essay from Malmö universitet/Teknik och samhälle

    Author : Maria Zaki; Sepideh Asadollah-Broujerdi; [2020]
    Keywords : Digital transformation; Smart Cart; Technology adoption; Technology acceptance model TAM ; Value-based Adoption Model VAM ;

    Abstract : New technologies are constantly introduced in our everyday life. Societies and people have reaped great benefits from integrating information technology into a plethora of societal and commercial functions. However, innovations are not unconditionally accepted by users. READ MORE