Essays about: "Information technology in hospitality industry"

Showing result 1 - 5 of 8 essays containing the words Information technology in hospitality industry.

  1. 1. Business Intelligence in the Hotel Industry

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Rei Shahini; [2020]
    Keywords : Business Intelligence; Hotel Industry; Big Data; Artificial Intelligence; Hospitality; Tourism;

    Abstract : Applications of artificial intelligence (AI) in hospitality and accommodation have taken an enormous percentage of service-provision, helping automate most of the processes involved such as booking and purchasing, improving the guest experience, tracking of guest preferences and interests, etc. The aim of the study is to understand the roles, benefits and issues with the improvement of business intelligence (BI) in hospitality. READ MORE

  2. 2. The concept of a smart hotel and its impact on guests’ satisfaction, privacy and the perception of the service quality

    University essay from Södertörns högskola/Turismvetenskap

    Author : Mikolaj Domanski; [2020]
    Keywords : Smart hotel; Smart technology; Internet of Things; Information Communication Technology; Service quality; Guest satisfaction;

    Abstract : Smart technology has become very extensive and popular in many areas of our lives in the last few years. Their role is to make life and activities performed by the user easier, faster, better and more interesting. Smart technology has been used for years in areas such as education, industry and transport. READ MORE

  3. 3. Barriers to adopting mobile access solutions in hospitality organizations.

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : OLLI PIETILÄ; [2019]
    Keywords : ;

    Abstract : This study aims to investigate factors that affect the attitudes towards mobile access control solutions among decision-making units (DMUs) in hospitality organizations in Finland to identify perceived benefits and barriers to adoption of mobile solutions. The first mobile access control solution was introduced in the early 2000s and is used successfully in, for example, public transport and in offices. READ MORE

  4. 4. Where are you? : A qualitative investigation of self-service technology in the hotel industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Sara Fredriksson; Anna Schmidt; [2019]
    Keywords : self-check-in; SST in the hotel industry; SST customer roles; attitude towards SST; value creation in SST encounters; SST co-production;

    Abstract : Throughout the last years, the service encounter has gone through drastic changes due to rapid technological developments. The research area of service marketing is therefore putting a stronger focus on the academic field of technology-infused service encounters. READ MORE

  5. 5. Technology Strategies for Personalized Marketing in the Computer Game Industry

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Sam Henriksson; [2015]
    Keywords : Personalized marketing; Privacy concern; Software; Computer games; Sales paradigm; Cryptography; Data security; Personlig marknadsföring; Privatliv; Integritet; Mjukvara; Dataspel; Säljparadigm; Kryptografi; Datasäkerhet;

    Abstract : The computer game industry has during the past years performed a paradigm shift from physical to digital online retailing based on game portals. Due to the many possibilities Big Data in combination with personalized marketing provides, especially in the form on in-game shops in the software, it is interesting for the computer game companies to investigate how this marketing approach can be performed most beneficially. READ MORE