Essays about: "Isabelle Creutz"

Found 2 essays containing the words Isabelle Creutz.

  1. 1. BUCKLE UP! Time to Ensure Responsible Innovation in the Automotive Industry: A case study of a Swedish-based automotive company

    University essay from Göteborgs universitet/Graduate School

    Author : Isabelle Creutz; Jenny Pettersson; [2023-07-19]
    Keywords : Business Model Innovation; Responsible Innovation; Sustainable Innovation; Dark Side of Innovation; Automotive Industry; Mobility as a Service;

    Abstract : As the automotive industry undergoes a shift towards service-based solutions as an alternative to car ownership, it is essential to acknowledge the industry's challenges in terms of responsibility. The following research paper aims to investigate how the framework “Four Dimensions of Responsible Innovation” can be applied to an organization in the automotive industry to evaluate how responsibility is ensured within its internal innovation processes. READ MORE

  3. 2. The Future of Marketing: Online Transformation of Brand Experience Design

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Kevin Blomkvist; Isabelle Creutz; [2021-06-28]
    Keywords : ;

    Abstract : .... READ MORE