Essays about: "Jacob Hermansson"

Found 2 essays containing the words Jacob Hermansson.

1. 1. Trust in Fintech: Endorsements' effectiveness in establishing consumer trust

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Jacob Wellershaus; William Hermansson; [2020]
   Keywords : Endorsement; Elaboration Likelihood Model; Fintech; Trust;

   Abstract : Trust in the financial industry is low and has been for quite some time. Yet, trust has been found to be crucial to facilitate consumer engagement in the industry. With the shift to digital, the primary way to build trust for financial services companies - face-to-face interaction - is taken out of play. READ MORE

3. 2. The Governance Effects of Credit Rating Changes : A Study of the European Banking Market

   University essay from Institutionen för ekonomistyrning och logistik (ELO)

   Author : Jacob Hermansson; [2013]
   Keywords : Credit Rating Changes; Banks; European Banking Market;

   Abstract : Background and problem: Recent banking and financial crises has undoubtedly stressed the importance of a sound and well-functioning banking system. The banking industry is in critical need of strong governance stemming from their opaque and complex business along with the high social costs incurred in the event of bank failure. READ MORE