Essays about: "Jakob Holmberg"

Found 2 essays containing the words Jakob Holmberg.

  1. 1. The English and Swedish Languages’ Effect on Consumers’ Purchase Intention for Modernity-Related Products and Products Unrelated to Modernity

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Jakob Holmberg; [2019]
    Keywords : advertising; language; English; Swedish; purchase intention; modernity;

    Abstract : English is a global language which is associated with modernity and in advertising, English is used to associate products with modernity in the minds of the consumers. In non-English speaking countries, modernity-related products are more often advertised in English than products unrelated to modernity. READ MORE

  2. 2. A Risk Assessment of Common Material Groups with Regards to their Content of Conflict Metals

    University essay from

    Author : Andreas Röckert; Holmberg Anders; Axel Nyberg; Jakob Holm Ovrén; Rebecka Lindberg; Viktor Djurberg; [2015]
    Keywords : Conflict minerals; Conflict metals; 3TG; Dodd-Frank Act section 1502; manual; functional amount; tin; Sn; tantalum; Ta; Tungsten; W; Gold; Au;

    Abstract : Trade involving tantalum, tin, tungsten and gold, summarized as "3TG", has during the last 15 years, contributed to the armed conflict in the Democratic republic of the Congo (DRC) and surrounding countries. These metals are also referred to as conflict metals or as conflict minerals. READ MORE