Essays about: "Janina Stara"

Found 2 essays containing the words Janina Stara.

1. 1. Lather, Rinse, Repeat – The Stereotyping of Women in Magazine Grooming Advertisements

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Jaritza Ortega; Janina Stara; [2018]
   Keywords : Gender advertising; gender stereotypes; female portrayals; grooming advertisements; magazines; women’s role; Business and Economics;

   Abstract : This study investigates how magazine grooming advertisements currently portray and stereotype women. By examining women’s portrayal and stereotyping, this research aims to uncover whether advertising depicts women fairly based on their changing role in society from a rather traditional, domestic and dependent role to a more non-traditional, professional and independent one. READ MORE

3. 2. From Clicks to Bricks – The Impact on Brand Resonance

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Kathleen Bier; Katrin Katana; Janina Stara; [2017]
   Keywords : Business and Economics;

   Abstract : .... READ MORE