Essays about: "Japan market"

Showing result 1 - 5 of 148 essays containing the words Japan market.

  1. 1. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan

    University essay from Göteborgs universitet/Graduate School

    Author : Florian Konstantin Gold; Allegra-Scarlett Nefertari Verena Irmgard Marie Terner; [2023-07-03]
    Keywords : Fashion; Luxury; Idols; Japan; Consumption; Sustainability; Theory of Planned Behavior; Barriers; Sustainable Fashion;

    Abstract : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. READ MORE

  3. 2. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Amanda Hansson; Tobias Stenström; [2023-06-28]
    Keywords : : luxury fashion; budget fashion; Japanese fashion; marketing mix; Japanese culture; consumer behavior;

    Abstract : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. READ MORE

  4. 3. Exchange Rate and Equity Market Dependence under Shifts in Volatility Expectations

    University essay from Lunds universitet/Matematisk statistik

    Author : Vilhelm Samuelsson; [2023]
    Keywords : Exchange rates; Equity markets; Volatility; ARMA-GARCH; Copula; Exchange rate determination; Safe-haven; Portfolio rebalancing; Return chasing; Mathematics and Statistics;

    Abstract : Exchange rate movements have important implications for both policy makers and investors, as they can have large effects on the real economy and the return on investments. Lately, their relation to capital flows have attracted growing interest due to the failure of macroeconomic fundamentals to explain them. READ MORE

  5. 4. Japanese Juxtaposition : A comparative study of Japanese and Western adult games

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Kamiab Ghorbanpour; [2023]
    Keywords : Computer games; Ethnography; Japan; Adult Games; Video game industry; Japanese.;

    Abstract : Japanese games have received extensive attention in academic and non-academic research. However, there has been a noticeable lack of study on Japanese adult games, despite their significant presence within the industry. READ MORE

  6. 5. Offshore Hydrogen Production and Storage for Wave Energy Application : A Techno-Economic Assessment for a Japanese Context

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Andrea Stafverfeldt; [2023]
    Keywords : Hydrogen; Green Hydrogen; Hydrogen Storage; Hydrogen Production; Wave Energy; Offshore Hydrogen; Levelized Cost of Hydrogen; Vätgas; Grön vätgas; Vätgaslager; Vätgasproduktion; Vågkraft; Havsbaserad vätgas iv;

    Abstract : There is a well-established market for hydrogen, mainly for refining purposes, producing chemicals, and producing fertilizers. Today, almost all hydrogen is sourced from fossil fuels, with less than 1% of hydrogen sourced from renewable sources. READ MORE