Essays about: "Japanese service expectations"
Found 3 essays containing the words Japanese service expectations.
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1. Japanese Offshore Outsourcing Trends : And a comparison with Swedish lean companies
University essay from KTH/Maskinkonstruktion (Inst.)Abstract : Denna uppsats avser redogöra för Japanska företags offshore outsourcing trender. Först presenteras för läsaren en grundläggande genomgång av lean production följt av andra begrepp som är viktiga för att kunna förstå japansk outsourcing, såsom keiretsu, kaizen och risk reduction (riskminimering), men även hur den japanska marknaden upplever varor tillverkade i Japan jämfört med varor tillverkade i andra länder. READ MORE
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2. Reaching the Japanese Tourist - A qualitative study investigating Australian Tourism Companies’ promotional efforts on the Japanese market
University essay from Sektionen för ekonomi och teknik (SET)Abstract : The purpose of this study is to investigate promotion within the tourism industry on the Gold Coast, Australia, focusing on tourism companies’ promotional efforts on the Japanese market. The aim is to answer the question ‘How can Australian tourism companies effectively promote themselves on the Japanese market?’ through five specific research objectives: (1) to get a better understanding of tourism- and attraction marketing, (2) to get familiar with the characteristics of the Japanese tourist and their travel patterns, (3) to investigate which factors in regards to culture, are influencing the tourism companies’ promotion in Japan, (4) to identify critical success factors for successful promotion of Australian tourism companies on the Japanese market, and (5) to identify similarities and differences between small and large companies when it comes to tourism promotion on the Japanese market. READ MORE
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3. The Customer is God: Japanese Service Culture in Clothing Stores
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : When was the last time you were positively surprised by the service in a clothing store? This thesis explores Japanese service management in clothing stores and makes a comparison with Sweden. The thesis is divided into two major areas: differences between (A) consumers and (B) service. READ MORE
