Essays about: "Jennifer Osei"

Found 1 essay containing the words Jennifer Osei.

  1. 1. The Covid-19 impact on grocery shopping behaviours of baby boomers

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Oscar Bengtsson; Jennifer Osei; [2022]
    Keywords : Covid-19 in Sweden; consumer behaviour; practice theory; traditional grocery shopping; online grocery shopping; consumer shopping habits; baby boomers;

    Abstract : The purpose of this study is to identify how Covid-19 has impacted the behaviour of baby boomers when grocery shopping. While most countries in the world went on lockdown, the Swedes decided otherwise. Covid-19 has caused unprecedented behavioural changes amongst Swedish consumers, to avoid risks affiliated with the virus. READ MORE