Essays about: "Jenny Frisell"

Found 1 essay containing the words Jenny Frisell.

  1. 1. Driving Forces of the Investment Decision Process in a Technology Firm. A multifaceted understanding of the investment behaviour of individuals and the firm

    University essay from Göteborgs universitet/Graduate School

    Author : Jenny Frisell; louise Lorentzon; [2015-07-13]
    Keywords : Investment Decision Process; Forces; Behavioral Finance; Corporate Finance; Agency Theory; Bower-Burgelman Process Model;

    Abstract : Abstract Every company has the goal to maximize shareholder wealth by allocating funds to the most profitable investments. A company’s survival is dependent on its ability to stay competitive and maintain market share. In a company there is always a selection of potential investments, therefore the investment decision process is crucial. READ MORE