Essays about: "Jens Hedström"

Found 1 essay containing the words Jens Hedström.

  1. 1. Perceived Safety Risk and Information Search Behaviour for Rapid Transit Travel : A Descriptive and Explanatory Case Study of Stockholm’s Rapid Transit System

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Carl Jacobsson; Jens Hedström; [2020]
    Keywords : Consumer Behaviour; Percived Risk; Information Search; Rapid Transit; Search Behaviour;

    Abstract : By using perceived risk theory to research consumers' feeling of safety in rapid transit, this study brings insight to the limited research area of consumer perceived risk of travelling by rapid transit in the context of unsafe and unpleasant incidents and its effect on consumer search behaviour. The existing models of risk induced information behaviour are mostly relevant for complex decisions. READ MORE