Essays about: "Jesper Alang-Rasmussen"

Found 1 essay containing the words Jesper Alang-Rasmussen.

  1. 1. Dealing with change:The ethical and organisational challenges of implementing big data practicesin a traditional Danish media company – a CSR study

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lucas Scridelli; Jesper Alang-Rasmussen; [2015]
    Keywords : Big data; Media; Corporate Brand Identity; CSR; Corporate Social Responsibility; Ethics of Empowerment; Stakeholder Engagement; Ethics of accountability; Employee Empowerment.; Business and Economics;

    Abstract : Purpose: This study aims at researching how the ethical issues raised by big data practices can be used to motivate internal CSR actions based on stakeholder engagement. Methodology: The study applies a qualitative approach based on a participant observation while the authors were doing an Internship in the innovation department at Aller Media A/S. READ MORE