Essays about: "Jiaying He"
Found 1 essay containing the words Jiaying He.
1. The effects of self-identity and personal norms on prospectivetourists’ pro-environmental behaviour: The relevance of Eco-labels in online accommodation bookingUniversity essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)
Abstract : As environmental quality strongly depends on human behaviour patterns, more attentions have been paid to understand and promote pro-environmental behaviour in the tourism sector with sustainable development. This thesis focuses on online Eco-label accommodation booking as a tourist pro-environmental behavior to study the effects of environmental self-identity and personal norms on prospective tourists’ pro-environmental behaviour. READ MORE