Essays about: "Johanna Widell"

Found 1 essay containing the words Johanna Widell.

  1. 1. Tennis for Everyone? Identifying the Core and Aligning the Competencies : A Smashing Study of Bankeryds Tennisklubb

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Katarina Mannerfelt; Terese Fält; Johanna Widell; [2008]
    Keywords : Brand management; Core Activity; Customer Satisfaction; Service; Brand management; Kärnverksamhet; Kundtillfredställelse;

    Abstract : Abstract In 1974 - 81 Björn Borg conquered the tennis courts and his opponents around the world (International Tennis Hall of Fame, 2006). Today Jonas Björkman, Robin Söderling and Joachim "Pim-Pim" Johansson are the most successful Swedish tennis players according to the ATP ranking (2007). READ MORE