Essays about: "Jonas Ängerfors"

Found 1 essay containing the words Jonas Ängerfors.

  1. 1. Milking the consumer’s conscience : Consumers’ perception of ecologically and locally produced milk

    University essay from Företagsekonomiska institutionen

    Author : Jonas Ängerfors; Sofia Svensson; [2010]
    Keywords : Perception; consumer; ecological; local; milk; label; focus groups;

    Abstract : This thesis investigates how consumers perceive ecologically and locally produced milk. Theories on consumer perception are used together with definitions of ecologically and locally produced food. READ MORE