Essays about: "Jord Wokke"

Found 1 essay containing the words Jord Wokke.

  1. 1. Will social media make or break the acceptance in new technology? : A quantitative study of consumer acceptance in Cryptocurrency

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Jord Wokke; Nick Rodenrijs; [2018]
    Keywords : Consumer acceptance; Technology Acceptance Model; Cryptocurrency; Social Media;

    Abstract : Problem: Parallels have been drawn between the rise of the internet in 1990s and the present rise of bitcoin (cryptocurrency) and underlying blockchain technology. This resulted in a widespread of media coverage due to extreme price fluctuations and increased supply and demand. Garcia et al. READ MORE