Essays about: "Josefine Albinsson"

Found 1 essay containing the words Josefine Albinsson.

  1. 1. Surrounded by Online Casino Commercials : An exploratory study of consumers´perceptions, attitudes and emotions in relation to semiotic and rhetorical tools

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Louise Nygren; Josefine Albinsson; [2019]
    Keywords : Perceptions; attitudes; online casino gambling; TV-commercials; semiotics; rhetoric;

    Abstract : The number of online casino companies in the Swedish gambling market, and especially the number of online casino commercials in Swedish television, has significantly increased during the last ten years. Previous studies show that Swedish consumers have negative attitudes toward gambling advertising. READ MORE