Essays about: "Julia Cassel"

Found 3 essays containing the words Julia Cassel.

  1. 1. Employee Motivation in the Professional Services Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Anton Evilevitch; Valentina Wignell; Julia Cassel; [2018]
    Keywords : Incentives; Motivation; Agency Theory; Resource-based View RBV ; Professional Services Industry PSF ; Management Consulting; Business and Economics;

    Abstract : The purpose of this study is to understand interest alignment and potentially competitive advantage within management consulting firms, as a consequence of the firm’s ability to incentivize and motivate its employees. In doing this, the authors examined various interest-aligning incentive mechanisms and their linkage to a specific firm’s competitive advantage. READ MORE

  3. 2. Translucent concrete in product design : Implementation of a new segment of design products through Strategic branding

    University essay from KTH/Produkt- och tjänstedesign

    Author : JULIA CASSEL; AGNES ÖSTEVIK; [2018]
    Keywords : Butong; product design; strategy implementation; strategic branding; prototyping; consumer market; brand positioning; brand identity; brand platform; design guidelines; standardised production; customisation; manufacturing; Butong; produktdesign; strategi; strategiskt varumärkesbyggande; prototyp; konsumentmarknad; varumärkespositionering; varumärkesidentitet; varumärkesplattform; designriktlinjer; standardiserad produktion;

    Abstract : The company Butong is based on a patented process of casting concrete between two layers of bubble wrap, resulting in panels of translucent concrete. This material is mainly applied as panels in vertical gardens and light installations. Today, the business is based on projects that require custom made designs. READ MORE

  4. 3. BackVac

    University essay from KTH/Maskinkonstruktion (Inst.)

    Author : Julia Cassel; Viktor Segerström; [2016]
    Keywords : ;

    Abstract : Hur bra en dammsugare säljer är beroende på hur attraktiv den är för kunderna i säljögonblicket och funktionaliteten har därmed länge kommit i andra hand. Dammsugare har visat sig sälja bättre ju högre effektförbrukning de har utan att detta nödvändigtvis motsvarar deras verkliga prestanda. READ MORE