Essays about: "Julia Deutschen"

Found 1 essay containing the words Julia Deutschen.

  1. 1. Clothes Make the (Wo)man: A Qualitative Study on the Construction and Expression of a Green Identity through Second-Hand Clothing

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julia Deutschen; Gloria Moll; [2021]
    Keywords : Identity Construction; Green Identity; Sustainability; Second-Hand Clothing; Sustainable Fashion Alternatives; Business and Economics;

    Abstract : Thesis Purpose: This study aims to deepen the understanding of green identity construction and expression among female Gen Z consumers in relation to second-hand clothing. Theoretical Perspective: By applying a sociological and a consumer perspective, identity construction and sustainability act as two research domains in which this study is positioned. READ MORE