Essays about: "Julia Gerhardsen"

Found 1 essay containing the words Julia Gerhardsen.

  1. 1. A study of TV- and video consumption among Digital Natives and Digital Immigrants

    University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

    Author : Julia Gerhardsen; [2016]
    Keywords : media; consumption; behavior; TV; video; Digital Immigrants; Digital Natives;

    Abstract : The accelerating development of digital technology along with the Internet has opened up for new types of media use. It is crucial for marketers and companies to understand the wants and needs of the growing consumer sector and especially the younger audience who consume media through new types of technology. READ MORE