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Found 2 essays matching the above criteria.

1. 1. CSR is more than PR - Consumer perception of digital sustainability communication from fast fashion brands

   University essay from Göteborgs universitet/Graduate School

   Author : Julia Hafström; Antonella Shahin; [2020-06-23]
   Keywords : Corporate social responsibility; brand credibility; digital communication; sustainability; fast fashion brands;

   Abstract : This article focuses on consumer perception of digital sustainability communication and how the perception affects brand credibility. Sustainability has become an important matter and consumers today are aware of the consequences the fast fashion industry has on the environment. READ MORE

3. 2. What makes you stay? Employer Branding effects on employee retention in the technical consultancy industry

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Julia Hafström; Max Wallskog; [2018-02-01]
   Keywords : ;

   Abstract : .... READ MORE